Converse frequently collaborates on special edition product releases with other brands such as John Varvatos.
Today the company's portfolio include products under the Converse, Cons, Chuck Taylor All-Star ('Chucks'), Jack Purcell, One Star, and Star Chevron trademarks. From the 1970s, the company lost its dominant position as competitors presented their own styles.
It was one of the few producers of athletic shoes and for over a half century the company dominated the American athletic shoe market. ĭuring World War II, Converse shifted its manufacturing to make footwear for the military. Founded in 1908, it has been a subsidiary of Nike, Inc. Converse ( / ˈ k ɒ n v ər s/) is an American shoe company that designs, distributes, and licenses sneakers, skating shoes, lifestyle brand footwear, apparel, and accessories.